Change Behavior, Change the World
This week I am talking to Adam Pelligrini,(@adampelligrini) the General Manager and SVP for Fitbit Health Solutions. Adam has had a long career in the Digital Health coming from the Digital Health group for Walgreens Boots Alliance where he built a range of digital and mHealth platforms. He recently ran and hosted the highly successful FitBit Captivate conference where over 300 employers, health systems and health organizations from around the country gathered in Chicago to hear about the latest innovation in wearable personalized health technology. You can read more about it here.
The new digital space and innovations in wearables are an exploding and Adam shares his insights into what it takes to be successful in the wearable space. FitBit’s focus is on an open platform and incorporating behavioral change into the DNA of the company and these solutions have been instrumental in getting 6.8 Million people participating in population health programs with their devices!
They found Incremental steps to getting people engaged in the United Healthcare Motion Program which was founded on the principle of connecting people to their data and making it simple. Their program was focused on simple small steps of “FIT – Frequency, Intensity and Tenacity” that were tied to rewards back to the individual
Listen in to find out how they managed to record 6.5 Billion nights of sleep and added 2.9 Million participants to a new female health tracking feature with just native word of mouth!
Listen live at 4:00 AM, 12:00 Noon or 8:00 PM ET, Monday through Friday for the next two weeks at HealthcareNOW Radio. After that, you can listen on demand (See podcast information below.) Join the conversation on Twitter at #TheIncrementalist.
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